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7 Cost Effective Methods to Grow Your Church!

Do you want your church to grow? Are you reaching the people looking for a church just like yours? Some of those folks are looking in your area the very first time and yet others for any variety of reasons are looking for a brand new church home.

In case your church is like many organizations, you do not have a sizable marketing budget to invest on marketing. But that doesn't mean there's not things your church can do to promote itself. All it takes has been creative by thinking a little bit as they are to get some fantastic returns on your marketing budget. Here are 7 ideas that should help build your membership if you do them consistently. More importantly, do them in excellence! Are these the only real ways to market your church? Definitely not!

   Send Out Press Releases REGULARLY! - Press releases are among the biggest sources of free publicity for the church.  One of the very effective (and cheapest) ways to get your message out regarding your organizations function or activity would be to regularly provide press announcements to the local paper and radio stations. These organizations are hungry for content.  You just need to provide it for them. Complile a list of all the outlets in your area.  Don't forget to try and find out who handles your portion of the paper and sent it to that person directly. Learn to write a good pr release.
   Email Signatures - How many emails do you send each day/week/month or year?  Many of these emails visit non church congregants.  Each of those offers an opportunity for just a little promotional "commercial" for a moment about your church. An e-mail signature includes text and/or pictures which are automatically added to no more an outgoing e-mail message. Email signatures are automatic and once set up require no effort or deliberation over your side. They offer a powerful opportunity for you to definitely provide your organizations web address along with a tag line that promotes what your church is all about.  
   Plan a Special Event! An occasion held at the church can either let people know about your church and what it really stands for or even reinvigorate awareness of your church.  How does that actually work you may well ask? Special attractions give your present members grounds to achieve to friends/co-workers to see your church. Things you need to keep in mind would be to make special events special.  Provide spacing when it comes to time between events. 
   Promote another ministry every month. Your church may very well be one large group that is made up of several smaller groups or ministries. Sometimes called Love In Action Ministries, you might have groups within your church that get together regularly that are centered on niches within your church.  Some of these groups are or can be Youth/Teens/ Men's Group, Women's Bible Study. Book Study Groups, etc. Each one of the ministries inside your church contributes in some way to the growth and outreach of the church. Don't believe that just because these groups are ongoing in your church that everyone knows about them. Promote one group each month weekly.
   Using the web as an outreach ministry.  Now more than ever, individuals are seeking to attend churches that share their values. The web may be one of the most valuable and price great ways to get your church's name in front of others who share your passions.  Those others may include the media, civic or community leaders. Don't retreat from helping publicize other noteworthy activities in the region either. Your church's interest/participation/promotion of those events will register with compatible those who will be drawn to and go to your church.  Don't have a website yet?  Think Craigslist to promote your church.

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   Signage - Whether it's your church sign or roadside signs placed strategically around the area, this is one of the best returns on investments to get your church exposure and therefore visitors.  Using your church sign for everyone your community is a unique and powerful way of reaching out. Think about announcing community events beyond those that are happening at the church, such as a neighborhood association meeting or charitable events. Allow the community know about the organized activities offered by your church beyond weekly services too, for example day care and youth group events. You can also promote your church by putting posters on advertising boards and other places to allow people know what events/services can be found at your church. Posters that are how big a typical sheet of paper (8 ½" X 11") usually can be posted in a number of places such as supermarkets, laundry mats, at other places where people gather. Get permission before you set up your posters. Be a good neighbor!
   Postcards/flyers - Within the age of the web, many wonder if the medium works. Yet for shear cost effectiveness, in your immediate area, either hand delivering or mailing a postcard in a 1 mile area surrounding your church is hard to conquer.  What is amazing about dropping a postcard off at a home is the lingering effect as well as the immediate response.  You might find results quickly in visits to both your church and your website.  There will be a diminishing return as interest from that postcard will erode over time.  But you will notice folks coming to church months after from that initial campaign. That is is a great thing.  So, by systematic in rotating the areas/neighborhoods you are covering. And merely because you dropped off a postcard in a neighborhood previously, don't feel you cannot try it again.  You should always see visitors/interest from a postcard campaign.  So instead of doing 1 large campaign of say 10,000 postcards/flyers all at once. Easier to do them in 500 increments a week.  

Don't feel like you have to incorporate many of these at once. Learn how you can do each one of these and do them well. On another hand, it's not necessary to have perfected an item to start on another. Just way too much too many at the same time. Tweak the items and test results to see which approach works better.